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How long does a website take? Timelines from one page to a shop

Realistic timelines by type of website, the phases that take the time and the things on your side that decide whether you launch in weeks or months.

Patryk WisniewskiLead developer
Published
Topic
Websites
Reading time
7 min read

Key takeaways

  • A typical company website takes 8 to 12 weeks at 404media from first call to launch; a lean landing page is much faster.
  • Content and feedback on the client side cause most delays, not development.
  • Shops, several languages and integrations add weeks, because they need set-up and testing.
  • You can shorten a project by delivering content early, naming one decision maker and fixing the scope in writing.

Short answer: a typical company website takes 8 to 12 weeks from the first call to launch at 404media. A single landing page can be live in a few weeks, an online shop or a multilingual site with integrations takes longer. The calendar is decided less by the developers than by how fast content and feedback arrive.

“How long will it take?” is the second question after the price. A fair answer depends on scope, but there are patterns. Below you see where the time goes, which factors stretch a project and what you can do to shorten it. The timeline figures for 404media projects are our own experience; other types are rough guide values, not promises.

Typical timelines by type of website

TypeGuide valueWhat takes the time
Landing pagea few weeksMessage and copy, one strong design
Company website (5 to 10 page types)8 to 12 weeks (our typical project)Strategy, content, design rounds
All-inclusive package with funding3 weeks, under 2 hours of your time (our package)Clear template, content delivered early
Online shoplonger than a company websiteProduct data, payment, shipping, tests
Multilingual or custom buildlonger, set in the quoteTranslation, integrations, back end
Guide values. The binding timeline is written into your fixed quote. See the [funded package](/en/website-funding).

Where the time goes

A project is a chain of phases, and each one waits for the previous one. In the order they happen: call and quote, strategy and structure, content, design, development and launch. We describe each one in the process in 7 steps.

  • Strategy and structure: one to two weeks, faster if goals are clear.
  • Content: runs in parallel but is the most common bottleneck.
  • Design: one or two feedback rounds; each round waits for your answer.
  • Development: the most predictable phase, because the plan is fixed by then.
  • Testing and launch: phones, browsers, forms, legal pages, redirects.

What slows a project down

  • Content arrives late: texts, photos and references that are written after the design starts.
  • Slow or split feedback: several people reacting at different times.
  • Scope growth: “can we also add…” without adjusting the plan.
  • Integrations: every connection to another system needs testing.
  • Old site migration: redirects and content transfer, see relaunch without losing SEO.

How to launch faster without losing quality

  1. Fix the scope in writing, and put new wishes on a list for phase two.
  2. Name one person who decides and collects feedback.
  3. Deliver content early, or have the texts written for you.
  4. Gather photos and legal details before the project starts.
  5. Block time in your calendar for the feedback rounds.

If speed is the main goal, start with a lean first version and extend later. A good foundation, such as Next.js, lets you add pages and features afterwards without rebuilding.

Get a realistic timeline for your project

In a free 30-minute call we look at your scope and tell you honestly how long it will take. The timeline goes into your fixed quote.

Frequently asked questions

How long does a website take?

A typical company website takes 8 to 12 weeks at 404media from the first call to launch. Landing pages are faster, shops and multilingual sites take longer.

Can a website be ready in a week?

Only as a very small page with content that is already complete. For anything that should bring enquiries, strategy, content and testing need more time.

What is the biggest cause of delays?

Late content and slow or split feedback on the client side, not the technical work.

Does the old website have to stay online during the project?

Yes, until the new one launches. At launch the old addresses are redirected to the new pages so rankings are kept.

What does the 3-week package include?

A funded all-inclusive package that needs less than 2 hours of your time. Details are on our page about website funding.

Written byPatryk WisniewskiLead developer

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