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WARM ME

For WARM ME, the label for handmade hats, scarves and sweaters in 100% Mongolian cashmere, we built a new online shop that lets you feel the quality and craftsmanship behind every piece. The goal was a calm, high-end shop that showcases the collections through strong imagery and leads customers straight from first impression to purchase.

Services

  • Online shop
  • Web design
WARM ME website — image 1
WARM ME website — image 2

Shop design & product presentation

At the centre is a warm, pared-back design language that lets the products and their colours take the lead. We structured categories, bestsellers and product pages so colour variants, material and care instructions are clear at a glance. Curated lookbook and brand pages tell the story behind the handcraft in Nepal, while the mobile build makes shopping on a smartphone as easy as on desktop.

WARM ME website — image 3
WARM ME website — image 4

What changed

The new WARM ME online shop combines a high-quality brand world with clear, conversion-focused navigation. The collections look as soft and refined as the material itself, products are easier to find, and the path from browsing to order is noticeably shorter.

WARM ME website — image 5
WARM ME website — image 6

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Christoph Speiser, Project lead & sales

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